_BuyZed Founder and Chief Executive Officer Evans Ng’oma has proposed to the Common Market for Eastern and Southern Africa (COMESA) member states to consider adopting the BuyZed concept that seeks to promote the consuming of locally produced goods and services.
Mr Ng’oma expressed optimism that if the BuyZed concept was to be adopted and actulised more job opportunities will be created within the regional block through the establishment of industries.
He further explained during an exclusive interview that time has come when member states should fully capitalise the readily available local markets through the promotion of consuming locally produced products, as opposed at looking to the international markets.
Mr Ng’oma who is part of the delegates attending the high level 22nd COMESA Summit being held in Lusaka under the theme “Economic Integration for a Thriving COMESA Anchored on Green Investment, Value Addition and Tourism” suggested that the programme can be dubbed “Buy COMESA.”
He insisted during the live interview that the catch phrase “Buy COMESA” will create a sense of patriotism among the citizenry in individual member states to buy local goods and services.
Mr Ng’oma a die hard promoter of consuming locally produced goods and services told this reporter that the domesticating and replicating the BuyZed concept in respective COMESA member states will immensely contributing in growing the regional market.
“In the near future it would be good to see COMESA adopting BuY-COMESA products campaign in order to increase intra-regional trade and promote regional manufacturing industries.”
Mr Ng’oma implored COMESA Member States to take advantage of the estimated 560 population by leveraging on the readily available market for any value added product.
He said the regional block has sufficient and abundant natural resources citing water and mineralisation that should be used to advance the “Buy COMESA” concept.
“Therefore, given the availability of raw materials, niche markets, improved access to technology and other production techniques, COMESA Member States are left without any choice but to move from potential to practical actualisation for real growth that translate into accelerated industrialisation and improved livelihoods of its people,” He said.
Meanwhile Mr Ng’oma has commended COMESA member states for using the theme “Economic Integration for a Thriving COMESA Anchored on Green Investment, Value Addition and Tourism.”
He said the theme demonstrates and shows the desire of the regional block to promote value addition.
Mr Ng’oma complained that lack of value addition has deprived COMESA member states from benefiting from the resource endowment.
The BuyZed Chief Executive Officer said theme resonates well with the BuyZed Campaign’s message of promoting local production, value addition and eco-friendly investment for green growth and sustainable development.
“It is our appeal that all COMESA Member States emphasis the need for increased green investment through climate or sustainable financing and also provide resources towards climate resilience literacy in the regional economic community.”__BuyZed Founder and Chief Executive Officer Evans Ng’oma has proposed to the Common Market for Eastern and Southern Africa (COMESA) member states to consider adopting the BuyZed concept that seeks to promote the consuming of locally produced goods and services.
Mr Ng’oma expressed optimism that if the BuyZed concept was to be adopted and actulised more job opportunities will be created within the regional block through the establishment of industries.
He further explained during an exclusive interview that time has come when member states should fully capitalise the readily available local markets through the promotion of consuming locally produced products, as opposed at looking to the international markets.
Mr Ng’oma who is part of the delegates attending the high level 22nd COMESA Summit being held in Lusaka under the theme “Economic Integration for a Thriving COMESA Anchored on Green Investment, Value Addition and Tourism” suggested that the programme can be dubbed “Buy COMESA.”
He insisted during the live interview that the catch phrase “Buy COMESA” will create a sense of patriotism among the citizenry in individual member states to buy local goods and services.
Mr Ng’oma a die hard promoter of consuming locally produced goods and services told this reporter that the domesticating and replicating the BuyZed concept in respective COMESA member states will immensely contributing in growing the regional market.
“In the near future it would be good to see COMESA adopting BuY-COMESA products campaign in order to increase intra-regional trade and promote regional manufacturing industries.”
Mr Ng’oma implored COMESA Member States to take advantage of the estimated 560 population by leveraging on the readily available market for any value added product.
He said the regional block has sufficient and abundant natural resources citing water and mineralisation that should be used to advance the “Buy COMESA” concept.
“Therefore, given the availability of raw materials, niche markets, improved access to technology and other production techniques, COMESA Member States are left without any choice but to move from potential to practical actualisation for real growth that translate into accelerated industrialisation and improved livelihoods of its people,” He said.
Meanwhile Mr Ng’oma has commended COMESA member states for using the theme “Economic Integration for a Thriving COMESA Anchored on Green Investment, Value Addition and Tourism.”
He said the theme demonstrates and shows the desire of the regional block to promote value addition.
Mr Ng’oma complained that lack of value addition has deprived COMESA member states from benefiting from the resource endowment.
The BuyZed Chief Executive Officer said theme resonates well with the BuyZed Campaign’s message of promoting local production, value addition and eco-friendly investment for green growth and sustainable development.
“It is our appeal that all COMESA Member States emphasis the need for increased green investment through climate or sustainable financing and also provide resources towards climate resilience literacy in the regional economic community.”_